Lisa Djahed is a non-profit marketing and public relations professional with over 24 years experience helping local and national non-profits increase their exposure, broaden their audience, and think strategically about message development and delivery. Starting with her first position as Publicity Director for Curbstone Press in Willimantic, Connecticut, Lisa Djahed has always tried to push the non-profit publicity envelope. One of her first national publicity campaigns was for Luis Rodriquez’ memoir, Always Running: Gang Days in L.A.This tour consisted of 40 events produced and publicized in 30 cities from Coast to Coast. Working with schools, prisons, at-risk youth programs, this tour would become a model for her future publicity work –promoting a good cause while staying under budget and still maximizing publicity. As a result of the tour, Luis Rodriquez appeared on many national and local TV, radio, and newspapers before embarking on a European tour. The next year, Simon & Schuster’s Touchstone Books bought out the paperback version of Always Running, which has since become an international bestseller. Working over a decade in the non-profit publishing arena, she produced publicity campaigns and author events for a variety of best-selling titles including The Little Locksmith, and Still Alive: A Holocaust Girlhood Remembered.
In addition to her event and publicity work, Lisa Djahed is a prolific writer and presenter. In her various professional capacities, Lisa Djahed has written over 75 speeches and published ten opinion editorials in papers in Washington, D.C., Virginia, New York City, Vero Beach, and Stuart, FL. In her free time she writes book reviews and had several published in The Women’s Review of Books. As a professional speaker she has conducted programs at the Poets House in New York City, at the City University of New York’s Graduate Center, and at the Associated Writing Program’s annual convention.
During a personal transition from New York City to Florida in 2004, Lisa Djahed worked for several non-profit organizations doing freelance publicity and marketing. In 2006, Lisa Djahed landed at the United Way of Indian River County where she increased exposure for the organization, streamlined their marketing efforts and produced over 24 fundraising events. In August of 2012 Lisa Djahed accepted the position of Marketing Coordinator for the Elliott Museum in Stuart, Florida. In her first six months with the organization she developed a re-branding strategy, overhauled the website, developed a marketing and publicity plan to launch the new museum which opened in March of 2013.
In the beginning of 2015 Lisa was invited to join the staff of Coldwell Banker Paradise, helping to pull together a comprehensive internal and external communications plan to raise the overall profile of the company and its 244 agents.
A strong community advocate, Lisa Djahed has always committed herself to furthering community initiatives. While in New York she assisted in a conference that bring together 35 of the nations top feminist thinkers for a two-day conference ultimately resulting in the launch of Women’s e-news. In Florida, Mrs. Djahed turned her attention to the lack of infant childcare available for new mothers. After a two year best practices study, the task force helped facilitate the opening of the Childcare Resources Education Center in Vero Beach which offers comprehensive childcare for infants through pre-K. She then moved on to help with Connected 4 Kids Coalition which fostered communication amongst government entities and child advocates, eventually leading to the launch of Whole Child Indian River in 2012. While in Indian River Lisa Djahed chaired the marketing subcommittee of Camp Haven, a community initiative to provide shelter to homeless singles. She is the proud graduate of Class 24 of the Martin County Chamber of Commerce Leadership Class.